Frequently when I am communicating with other webmasters and I bring up the subject of article writing, I often get a response like "I'd rather have a root canal, I just can't write", or "my spelling is terrible and my grammar is not much better". In my opinion, the first excuse is just a matter of confidence. The latter excuse lands on deaf ears because the major word processing programs have good spelling and grammar checking capabilities..
We're not talking about something that would qualify for the Pulitzer Prize in literature, simply articles dealing with a niche that could be of interest to a group of writers that also may happen to have an interest in your particular business proposition or activity.
Although not as dramatic as the college professor's situation of "publish or die", many online writers have found that the publicity and traffic that articles can bring to their website is second only in importance to actually making sales.
When writing articles, start by clearly defining what you want to write about. Focus on the topic and the overall message that you wish to communicate. Sometimes you might begin with a title and expand from there, and other times the title will be the last thing you develop.
Organize your material (be it knowledge, thoughts, or opinions) into a reasonable sequence or order. Don't try for the completed article in the first draft. Just allow your mind, and words, to flow and get some stuff down on paper. This could occur in a single session, for longer articles, it could be done in various rough draft sessions maybe broken into logical parts of what will eventually become your finished article.
Once you've completed the rough stuff, it's time to make your changes, smooth the rough edges, and maybe do some tweaks in terms of structure. Run your article through the spelling/grammar checking tool of your word processor and make the appropriate adjustments.
Now that the body of text that you have created is "technically clean" from a spelling/grammar standpoint and you have pleased yourself with the organization, its time to address the final styling or polishing to confirm readability (that may or may not be a word, but I'll solicit poetic license and go ahead and use it). Read your article aloud to yourself and get a feel for the cadence or rhythm. The readability of the entire article can be influenced by changing the order of words and/or swapping one like-meaning word for another. The supreme goal is to attract readership.
Many entrepreneurs use their articles as a key component in launching successful internet marketing careers, earning very substantial incomes. Remember, with regard to writing articles, you're greater than you believe you are...it's all about attitude!
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