Prepaid Legal leads can make the difference between achieving success and failure in your small business. But, not all leads are born equal.
Whether you determine to buy leads or generate your own, there are three main "archetypes" or categories that you'll find effective in growing your Prepaid Legal business:
1. Potential customers. These individuals are interested in one of your products or services. If satisfied, they may be mindfully introduced to your business with moderate success. But, they didn't start with an interest in making money, and they're going to need a lot of coaching.
2. Opportunity seekers. These individuals are looking for an opportunity to make money. They may or may not be sincere, that's for you to figure out. Also, they may or may not have specific interest in MLM or Pre-Paid Legal Services. Your duty will be to find the serious ones, overcome their objections and guide them into your business.
3. Active network marketers. These prospects are already in an business, and looking for leadership in how to be successful. They aren't in Prepaid Legal, but you know two very critical things about them: 1) they like the idea of multi-level marketing, and 2) they've demonstrated it with their credit card by joining a program.
The most qualified prepaid legal leads are those in the third group: current network marketers.
Why?
Well, as discussed above, you are sure they have an interest in making cash with network marketing. You will never hear them ask, "Is this one of those ponzi schemes?" and other such absurd questions. They're through that; they know better.
They also understand the business better than someone who's never been in MLM. So, once they sign up to your group and get up to speed, they'll produce results much faster (and with less preparation) than the average person.
Lastly, they possibly know other active networkers: their sponsor, front line, and even cross-line reps they met at their company event. These are the kind of people you want as a Prepaid Legal Associate in your team.
They're in an opportunity, though, and not likely looking to start something else. It's your job to softly, and with utmost care, pique their interest without setting off any alarms.
The best way to do this is to lead with an offer that assists them in their existing business... something unrelated to your opportunity. Something generic, like advertising tools or coaching.
Obtain their trust, and show your value to them by helping them move forward with their existing program. Show them that, unlike their existing upline, you are training them things that work. But make it crystal clear that the only people who get your full focus are the people contributing to your own success.
At that point, joining your team will be the next rational step.
In conclusion, you can go after potential customers, you can pursue opportunity seekers, or you can pursue active multi-level marketers. Of the three, active network marketers have the most potential to explode your group with the least effort. Focus your effort there, and your business will never be the same.
Pre-Paid Legal Leads - 3 Roads, Which Is Optimal?
Prepaid Legal leads can make the difference between success and failure in your business. But, not all leads are created equally. Read this article you'll discover the three main "archetypes" of prepaid legal leads, as well as which are the most efficient in growing your downline!
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Pre-Paid Legal Leads - 3 Roads, Which Is Optimal?